Tiqah is a strategic ethnomarketing and communication agency that helps you optimise your marketing mix with a focus on the new consumer.
Halal as a quality label
Next to the determination of the halal status of a product or service there is a growing consumer awareness about the quality. The new consumers want more and take ethical and health values into consideration. This influences the shopping behavior of the …
Cultural center Darna
In September 2016, the Flemish and Moroccan government announced the opening of the cultural centre Darna. This cultural centre is a symbol of the Flemish-Moroccan culture in Brussels and Flanders. Darna will organise cultural initiatives that celebrate and represent the …
Interview ATV
Interview with Rachid Lamrabat on ATV (Regional Television) on Auguqt 18th, 2016. In Dutch.
Ramadan proof branding
Ramadan is a month that gives marketers significant opportunities because of the increased consumerism. It is important to know how to efficiently market in this season to reach out to the Muslim consumer without making mistakes that could be costly. …